Using Retargeting to Enhance Your Value Perception
The pricing page is one of your products most important selling points. People interested in your product will look at it. However, if your value isnt proposed or perceived well from your pricing page, youre likely to lose potential customers. …
Read MoreA Case Study in B2B SaaS Lead Gen
Zendesk is a web based customer support software company with a pretty keen ticket management system and a strong customer community. Offering a variety of products from starting from a free trial to three paid tiers, Zendesk began using ReTargeter …
Read More3 Tactics to Battle Shopping Cart Abandonment
A recent study done by Forrester Research shows that “88% of web buyers say that they have abandoned an online shopping cart without completing a transaction.” 88%!? That’s a lot of people adding items to their cart, and numbers like …
Read MoreAdd RTMail To Your E-Mail Marketing Strategy
If you haven’t heard by now, ReTargeter recently announced ReTargeting 2.0 – a suite of innovative products based around our ReTargeting technology.
One of our exciting new products is RTMail, lets you stay in front of your contact list after …
Read MoreMarketing 2.0: Unbounce + ReTargeter
Our Marketing 2.0 blog series highlights a few innovative and interesting ways to leverage new marketing technology over the course of the next few posts.
In this post I wanted to talk about how you can maximize your ReTargeting performanceby …
Read MoreThree Ways To Scale Your Online Branding and Compete With The Big Dogs
Branding is crucial for small-to-medium sized businesses (SMBs). Whether it’s the companys name, logo, or tagline, branding helps position and differentiate SMBs against competitors. However, an SMB can have great brand elements, but if the brand isnt scaled well, said …
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