Retargeter

ReTargeter Debuts Redesigned Website and New Advertiser Dashboard

SAN FRANCISCO, February 28, 2011 – Premier retargeting platform and Small Business Summit 2010 Hot Tech Demo Winner, ReTargeter (https://inretargeter.wpengine.com), today unveiled both a completely redesigned website and a new advertising platform interface to provide clients with a dashboard specifically …

ReTargeting Your Audience On Facebook Apps

What’s new on the ReTargeter front? ReTargeter now has access to direct Facebook application inventory. What does that mean? It means that by using ReTargeter’s already top-notch ad service, you can also have access to the display inventory inside Facebook’s …

A Case Study In Network Reach

Because of our inventory reach, we are able to provide the most cost effective retargeting solution available. Advertisers that work with ReTargeter enjoy access to dozens of the major ad networks and exchanges. This includes Google’s Doubleclick, Yahoo!’s Right Media, …

A/B Testing Creatives for Retargeting: Round 1

We’’re always encouraging our clients to A/B test their creatives. So being a company that practices what we preach, we A/B test our own ads as well. Below are three tests we’ve done over the past few months with insight …

Leverage An Enterprise Advertising Tool With A Small Business Budget

You’re bound to see ads almost everywhere you go on the internet. From YouTube to Yahoo!, from the NYTimes to the Huffington post, Superbowl XLV and Warner Bros.’ “The Rite” ads are riddled throughout the internet this very instant. But …

A Case Study in Campaign Optimization

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SmileyCookie.com is located in Pittsburgh, PA, and is one of the fastest growing online brands for specialty and novelty cookie treats. All of their cookies are freshly baked, hand-iced, trans-fat-free, nut-free, and kosher. Additionally, cookies are sold year round …