ad:tech SF 2014: a Survival Guide

There will be a lot going on during ad:tech SF. Actually, let me rephrase that. There will be an overwhelming, arresting amount of things going on at ad:tech SF. Read on for an ad:tech 2014 survival guide with advice that will help you get all you can out of this valuable, vast conference. Don’t Forget […]

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What Matters Most at ad:tech SF 2014

If you’re in downtown SF on March 26th or 27th, don’t be surprised when every other person is talking about programmatic buying, DSPs, and content marketing. ad:tech will be here, and it promises to attract at least 8,000 innovative advertising professionals looking to network, get the latest industry news, and share innovations and insights. ReTargeter will be […]

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Brick Phones to Smart Phones: The Growth of Mobile Advertising

Do you remember those brick phones from the 80s that, at two pounds, could double as a doorstop? They allowed 30 minutes of talk time, required 10 hours to fully charge, and had “buttons.” Today’’s cell phones feature high definition touch screens, cameras, internet connectivity, and access to more apps than you could ever need, […]

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Bad Boy of Business, Sean “Diddy” Combs, to Speak at ad:tech SF 2014

This year, ad:tech SF’s keynote speaker is none other than Sean “Puffy” Combs. If the name doesn’t sound familiar, he’s also gone by Diddy, P. Diddy, and Puff Daddy. The self-proclaimed “bad boy” was born in a housing project in Harlem and now has a record label, fashion lines, stakes in the liquor industry,TV shows, […]

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[VIDEO] Startup and SMB Focus: How to Grow Your Company Quickly and Efficiently–and How Retargeting Will Help is a website dedicated to finding the cutting edge in internet marketing and product development via their network of over 84 leading entrepreneurs. The hosts of interviewed Arjun Dev Arora (@ArjunDArora), Founder of ReTargeter, about how companies can use retargeting, growth hacking, and other innovative marketing tactics to expand their businesses quickly and […]

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The Little Known History of Online Targeting

Complex online targeting has become a fact of life. People are rarely surprised by advertisements that are perfectly catered to their needs, but online targeting hasn’t always been the savvy marketing device that people take for granted. Here’s a look at the impressive transformation that online targeting has undergone in order to get where it is today. Early […]

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Case Study – The Valley Health System

Valley Health logo | ReTargeter

Millions of people in the world, but how do you find the right talent, at the right time, and for the right price? Since May of 2014, TMP Worldwide and Valley Health Systems partnered with ReTargeter to deliver active and passive candidates to the VHS Career Site. Leveraging intricate data and analytics, these campaigns optimized […]

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