Archives

ReTargeter Resonate – Optimize Your Banner Ads

ReTargeter CEO, Arjun Arora, and Persona Marketing expert, David W. Fauvre, MA, discuss the benefits of using banner optimization product, ReTargeter Resonate, to increase conversions, optimize ad serving and improve conversion funnels. Fascinating insights into how to leverage off of Instinctual Persona based online marketing and psychographic profiling to optimize online marketing.

Read More

ReTargeter CEO Arjun Dev Arora interviewed by Ad Exchanger

Retargeting Can Add Brand Scaling Effect For Marketers Says ReTargeter CEO Arora What is the target market for ReTargeter? Arjun: ReTargeter’s goal has always been to democratize retargeting. While the technology has traditionally been used by big brands with big budgets, we launched a retargeting solution that focused on the small-to-medium sized business on a […]

Read More

Arjun Of ReTargeter Is Interviewed on The Business Makers Radio Show

Arjun Dev Arora (President of ReTargeter) was recently interviewed on The Business Makers Show. Here is the summary and a link to the audio: Arjun Arora is a third generation entrepreneur and always knew he would start his own business. After taking classes in entrepreneurism at UC Berkeley, Arora tried several jobs before he took […]

Read More

Ex-Yahoo! Real Estate Executive Launches Innovative Web Ad-Network

San Francisco, Calif. – May 9, 2009 – There’s an old expression in the Silicon Valley that people never get tired of hearing: it’s during the bad times that the true visionaries seek out and seize hidden opportunities. “Few solutions exist that allow sites and companies to keep users coming back to, say, complete transactions […]

Read More

Categories

Archives


Case Study: Hireology

Hireology is an HR software provider that helpscompanies make smarter hiring decisions. Byanalyzing the traits of high performing employees,Hireology can help companies find candidates thatare more likely to succeed in the long term. To reach the elusive HR buyer, Hireology primarily relies uponcontent marketing to drive inbound interest. The content teamregularly puts out blogs, infographics, […]

Read more