What Not to Miss at Campaign Tech
We’re incredibly excited to be attending this year’s CampaignTech. With an incredible list of speakers, this event promises to offer valuable learning experiences and a valuable opportunity to connect with thought leaders and industry insiders.
Colin Delany, founder and editor …
Read MoreRetargeting for Email Marketers
Email marketing is one of the cornerstones of digital marketing, and whatever Mark Zuckerberg may say, it’s an incredibly effective way to reach your customers. In fact, 77% of people prefer to receive promotional materials via email than any other …
Read MoreTop 5 Articles of the Week – April 13, 2012
Here’s our roundup of the week’s 5 best articles in digital marketing:
Study: Young Consumers Switch Media 27 Times an Hour The Long Tail is Dead: Meet the Wide Tail 4 Ways to Use Email to Improve Website Conversions How… Read MoreTop Political Advertising Articles of the Week – April 13, 2012
Here’s our weekly roundup of the top articles in political advertising and tech.
How Twitter Lets Politicians Route Around the Media Optimizing the 2012 Presidential Donation Forms Infographic: Republican Presidential Campaign Emails Compared Don’t forget to sign up for our… Read MoreHow Political Campaigns Can Leverage Online Video
Since John F. Kennedy used TV to win the 1960 presidential election, the 30 second spot has been a staple of the political campaign. In this election cycle, fewer and fewer voters watching live TV, as more are heading online …
Read MoreLooking Back at ad tech 2012
Lisa Utzchneider, Amazons VP of Global Advertising Sales, started off ad tech 2012 with the first keynote: It’s Day One for Advertising. Utzschneider stressed Amazons unique way of thinking about customersfocusing not on whats going to be different ten years …
Read MoreCase Study: Total Wine & More
Total Wine Partners With Retargeter to Drive Ecommerce Success
Total Wine is America’s largest independent retailer of fine wine, with over 130 superstores across the country. In addition to their brick and mortar locations, Total Wine runs a fast-growing …
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