November 2013

NABR Names ReTargeter Best and Brightest in Wellness™

The National Association for Business Resources (NABR) recently named ReTargeter Best and Brightest in Wellness™ nationally, along with other well-known companies such as Zappos.com, Lending Tree, and PhRMA. This program, co-presented with Wellco, the nation’s leading wellness systems provider, recognizes organizations that put a strong emphasis on worksite health and wellness. The companies were evaluated […]

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Dreamforce Key Takeaways and How They Affect Marketers

ReTargeter is a big user of Salesforce.  We’ve been squeezing the most out of the Enterprise Edition for the last few years.  Because our organization relies so heavily on the solution, we sent most of our team to Dreamforce to listen to various talks, network, and walk the floor.  Additionally ReTargeter’s CEO, Arjun Arora delivered […]

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Top SEO Mistakes to Avoid When Creating Your WordPress Site

Setting up a WordPress site is fairly easy, even if you opted for the more complex WordPress.org option. However, the task of making it a successful and highly trafficked blog or website requires a lot more work, which inevitably leaves room for potential SEO mistakes that can sidetrack your progress. While it’s true that you can’t account […]

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ReTargeter at Dreamforce 2013: Small Businesses in a Mobile World

On Tuesday, November 19 from 3:30-4:30PM, join ReTargeter at Dreamforce 2013.  ReTargeter CEO, Arjun Arora, will speak at Moscone Center West room 3022 on being a mobile-centric company and how this is important for a more efficient and effective business – and for overall business success. In this evolving mobile landscape, small businesses and startups […]

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Why You Should Be Facebook Retargeting This Holiday Season

From the Christmas decorations making their appearance while jack-o-lanterns were still on the shelves to the onslaught of holiday music that began around the same time, it seems like this year is no different from its predecessors; the holiday season has once again made an earlier-than-ever entrance. Has your online retargeting strategy kept up with […]

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B2B Retargeting and the Path to Online Purchase

A recent Google study found that 48 percent of tech business-to-business customers happen upon brands they were previously unfamiliar through search engines. In fact, referrals to tech-focused business-to-business sites from non-branded searches make up nearly 80 percent of all search referrals. These consumers are using the online market make purchases more than any other media. […]

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Case Study: BattlBox

BattlBox sends monthly packages of personally handpicked survival, tactical, and EDC items of the highest quality. Having amassed a large buying power early on, they are now delivering items to their customers at typically half of what their customers would pay if they bought them on their own. Founded in February 2015, they armed themselves […]

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