June 2011

Buy Domains, Redirect, and Drop Code Like it’s Hot

Thinking of a clever way to generate traffic and stay in front of your users? ReTargeter’s got you covered! Purchasing industry-related website domains and setting up a permanent redirect to your domain can help you gain authority and link equity. …

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Retargeting For Events: ad:tech San Francisco

ad:tech is touted as “the event for digital marketing.” Their international series of conferences and exhibits for interactive advertising and technology scales across 7 countries and 9 cities throughout the year, and attracts some of the most accomplished keynote speakers, …

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7 Best Practices for Running a Retargeting Campaign

Running a retargeting campaign is a great way to bring your audience back to your website. In fact, we believe that retargeting is the best branding that you can buy with your advertising budget! Whether your goal is to increase …

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3 Deep Thoughts for Retargeting Wizards

Retargeting is chess, not checkers.

So now that you’re one level of sophistication beyond your already wicked-smart display ad campaigns, here are a few things to think about.

Try dedicated creative for retargetingYou’re talking to an audience who winked at… Read More

View-Through Conversions: Don’’t Discount the ‘Billboard Effect’

Nike. Apple. Google. Our culture is all about brands, yet sometimes there is so much emphasis on conversions and ROI that the importance of branding is forgotten. On the flip side, billboard ads are all about branding. Rarely does a …

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A note from our CEO: Thank you for helping us continue to innovate

Thank you for your continued support and encouragement for our innovative partnerships! Today we are very excited to announce our latest partnership and product: ReTargeter Social with Meteor Solutions.

Our solution enables brands to identify in real-time the key influencers …

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Case Study: U of F MBA Program

University of Florida MBA Logo | ReTargeter

The University of Florida’s Hough School of Business has used ReTargeter to keep their messages in front of prospective students. In two months, they were able to serve 3.3 million impressions, receiving a 0.31% click-through rate.

Nathan Lowery of Lipof, …

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