Top 5 Articles of the Week – Jan. 18, 2013
Here’s ReTargeter’s weekly roundup of the top articles in digital marketing:
Facebook Graph Search: The Picture for Advertisers How to Avoid ‘False Choices’ in Content Marketing When Press Releases Do (and Don’t) Help Your Marketing 7 Thing You MUST Understand… Read MoreLinkedIn for B2B Lead Generation
Potential buyers are constantly scouring the Internet for information. By the time someone has filled out your lead form, chances are theyve done a lot of research and are much further along in the buying process than you might expect. …
Read MoreWhy You Should Get Started with Video Ads
Consumers are spending more and more time consuming media on desktop and mobile devices, providing new opportunities for marketers to use highly engaging videos to connect with their audiences.
In November 2012, comScore found that 20% of all online videos …
Read MoreTop 5 Articles of the Week – Jan. 11, 2013
Here’s ReTargeter’s weekly roundup of the top articles in digital marketing:
Digital to Account for One in Five Ad Dollars The 4 Most Important Online Advertising Opportunities in 2013 What’s Ahead for Mobile Marketing in 2013 Content Strategy: 4 Tips… Read MoreTwitter for Lead Generation
In addition to serving as a knowledge sharing platform, Twitter can be an instrumental tool for community building and lead generation. With more than 200 million active monthly users, there is a great opportunity for businesses on Twitter to find …
Read MoreDigital Brand Building: Getting the Most Out of Programmatic Buying
Digital advertising, particularly programmatic buying and real-time bidding, has gotten a reputation for being solely a direct marketer’s endeavor. But this doesn’t have to be the case. Programmatic media need not serve only direct sales goalsit can be an incredibly …
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