January 2013

ReTargeter Named One of the Best and Brightest Companies to Work For by National Association for Business Resources

We are proud to announce that ReTargeter has been selected as a 2012 Best and Brightest Companies to Work For™ by the National Association for Business Resources (NABR). Hundreds of competing companies throughout the country vie for the Best and …

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Aligning Your Ads and Landing Pages to Maximize Conversions

Banner ad design is an immensely popular topic among marketers. What makes banners clickable, what’s considered good design, why they’re important, and what metrics you should be looking at are just a few examples of posts you can find on …

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How to Track Offline Sales (When You’re Advertising Online)

Do you know exactly how many sales you’’re generating from your online advertising?  If you’’re a web-based business and all of your sales convert on your website, then we’re sure your answer is “of course I do!”

However, if some …

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Top 5 Articles of the Week – Jan. 25, 2013

Here’s ReTargeter’s weekly roundup of the top articles in digital marketing:

More Shoppers Reach for Mobile to Browse, Buy The Top 10 Ways to Get the Traffic You Crave 25 Questions to Ask When Executing B2B Content Marketing Campaigns Mobile… Read More

The Power of Pinterest for B2B Lead Generation

Having emerged as the social media darling of 2012, it’s time to invest some of your 2013 marketing resources into Pinterest. In addition to boasting the largest increase in unique visitors and time spent on-site over any other social network …

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The Growing Importance of Content Marketing

If you’re in the digital marketing space, you’ve probably heard an awful lot about content marketing. With each Google update, more and more black hat SEO techniques are falling by the wayside, and even legitimate techniques are losing their effectiveness.…

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Case Study – Watters

Watters Logo | ReTargeter

Watters is the brainchild of designer Vatana Watters. For over 30 years, it has been the leader in offering luxurious designer bridal gowns, innovative bridesmaids dresses, classic special occasion dresses for mothers of the wedding, and adorable dresses for flower …

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