Top 5 Articles of the Week – Aug. 31, 2012
Here’s ReTargeter’s weekly roundup of the top articles in digital marketing:
Luxury Marketers Catch Up on Digital Channels What Data Can’t Tell You About Customers Do Improved Social Signals Cause Improved Rankings? 5 Barriers to Mobile Ad Success 4 Proven… Read MoreBanner Ad Optimization: The Click-Through Fallacy
In the display advertising world, there are very few facets of strategy as contentiously debated as that of banner ad design. While many basic tenets of creative banner ad design are as well established as say, gravity, advertisers have one …
Read MoreDrive the Right Traffic to Your Site: Local Targeting with AdWords
Did you know that you can target local customers online? With Google AdWords, its easy. Google is brilliant at boosting traffic, especially local traffic. Google allows you to use local targeting to reach specific markets in the U.S., which means …
Read MoreTop 5 Articles of the Week – Aug. 24, 2012
Here’s ReTargeter’s weekly roundup of the top articles in digital marketing:
Social Engagement Drives Sales and Advocacy for Brands Who Is Your Ideal Customer? Three Simple Ways to Find Your Target Market Becoming Your Own Media Company: 50 Content Marketing… Read MoreFour Ways Retargeting Can Work for B2B
There is a common misconception that retargeting is purely an ecommerce solution. This confusion may, in part, stem from the fact that the most common explanation for how retargeting works is the “Zappos example: You visit Zappos, look at a …
Read MoreKey Takeaways from SES SF
If you’re in the digital marketing space, youve probably heard of Avinash Kaushik, digital marketing evangelist for Google. Avinash opened SES SF with an incredibly engaging keynote and set the tone for the next three days. His emphasis on measuring …
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