January 2011

Leverage An Enterprise Advertising Tool With A Small Business Budget

You’re bound to see ads almost everywhere you go on the internet. From YouTube to Yahoo!, from the NYTimes to the Huffington post, Superbowl XLV and Warner Bros.’ “The Rite” ads are riddled throughout the internet this very instant. But there’s a secret – you don’t need to have the NFL’s or Warner Bros.’ budget […]

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A Case Study in Campaign Optimization

SmileyCookie.com is located in Pittsburgh, PA, and is one of the fastest growing online brands for specialty and novelty cookie treats. All of their cookies are freshly baked, hand-iced, trans-fat-free, nut-free, and kosher. Additionally, cookies are sold year round to reflect holidays, and can be customized for celebrations and sports teams. This gives them a […]

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The Power Of Converging Social Media With Display Advertising

Big brands like Ford and Old Spice are already doing it, and ReTargeter allows all brands, big or small, to socially engage with their audience in this unique way as well. Additionally, retargeting your social audience with socially infused display ads can give you an unparalleled reach, increased brand engagement, and lifetime trackability. Click here […]

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Case Study: Zendesk

Zendesk Logo | ReTargeter

Zendesk is a web based customer support software company with a pretty keen ticket management system and a strong customer community. Offering a variety of products from starting from a free trial to three paid tiers, Zendesk began using ReTargeter with the hopes of achieving a strong direct ROI, as well as obtaining additional branding. […]

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