ReTargeter Blog

Top 5 Articles of the Week – April 6, 2012


Here’s our weekly roundup of top articles in digital marketing:

    1. Multi-Channel Attribution: Definitions, Models and a Reality Check
    2. Email Preferred Over Texting for Brand Offers, Promos
    3. Transparent Marketing: How to Make Your Product Claims Credible…Not Incredible
    4. 8 Reasons Users Don’t Fill Out Sign Up Forms
    5. 9 Ways to Get More Out of Google Analytics
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Case Study: U of F MBA Program

University of Florida MBA Logo | ReTargeter

The University of Florida’s Hough School of Business has used ReTargeter to keep their messages in front of prospective students. In two months, they were able to serve 3.3 million impressions, receiving a 0.31% click-through rate. Nathan Lowery of Lipof, the ad agency that handles the University of Florida’s marketing, has found retargeting to be […]

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