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Move Over Content; the New King is the Headline

It’s easy to criticize Upworthy and Buzzfeed for their over-the-top headlines. But you won’t believe what happens when you put those headlines on top of stories! The stats don’t lie — people click on them. For years, we’ve heard the adage “content is king,” and in many ways, that’s still true. But the internet has shortened […]

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5 Ways to Apply Growth Hacking to Your Content Marketing

As a growing brand or marketer, you’ve probably seen growth hacking in action, whether you’ve heard the term specifically or not. In fact, it’s quickly becoming one of the fastest ways to turn a startup into an established, successful business. If you’re unsure of how it works or how it applies to you, keep reading […]

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5 Awesome Content Marketing Blogs to Keep Your Eye On

There are a number of great, well-known blogs in the content marketing space; Hubspot, Content Marketing Institute, and Copyblogger immediately come to mind. While they all provide great information, there are other, perhaps lesser known blogs that definitely need to be on your radar, too. These lesser known blogs can get down in the trenches […]

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7 Steps to Build a Better Business Blog

Blogs are everywhere. There are over 60 million blogs just on WordPress, so how can your business blog possibly stand out amongst the crowd? More importantly, how do you do it in such a way that it’s not a waste of time, but is actually helping your business? Step 1: Find and groom your audience […]

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Case Study – The Valley Health System

Millions of people in the world, but how do you find the right talent, at the right time, and for the right price? Since May of 2014, TMP Worldwide and Valley Health Systems partnered with ReTargeter to deliver active and passive candidates to the VHS Career Site. Leveraging intricate data and analytics, these campaigns optimized […]

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