ReTargeter’s Top 10 Blog Posts of 2012
2012 was a busy year in the world of online advertising and retargeting. We saw Facebook’s real-time bidding platform bring retargeting to the largest social network, and a presidential campaign spend over $50 million in online advertising, and that’s just a small sample.
With the new year upon us, we wanted to take a moment to reflect on the past year. We’ve compiled a list of the ReTargeter blog posts from 2012 that YOU liked best, based on your clicks, views, and shares.
10. How to Develop a Successful Cross Channel Marketing Strategy
9. Bring Your Database Online: CRM Retargeting for Direct Mail Marketers
8. Attacking Bad Banners: Investing in Clean Banners
7. Banner Ad Optimization: The Click Through Fallacy
6. Facebook Exchange: What it Means for Facebook and for Retargeting
5. The Importance of Rotating Creatives
4. The Digital Campaign Landscape [Infographic]
3. Keep It Simple: 3 Tips for Banner Ad Design
2. 7 Deadly Sins of Retargeting
and the #1 most popular ReTargeter blog post of 2012….
1. What Facebook Knows About You: How Facebook is (and isn’t) Using Your Data
We’re looking forward to seeing what happens in 2013. Cheers!