ReTargeter Blog

How to Research and Launch a Retargeting Campaign


Retargeting is an online advertising practice that serves your ads to users after they leave your website. Your ads appear all over the web, allowing you to stay in front of your audience even when they’re browsing other sites. The average American is exposed to over 3,000 advertising messages daily, but most can only specifically recall 2 ads that they’ve ever seen. Retargeting is a great way to combat so-called “banner blindness,” people’s tendency not to recall online ads, and help you launch a successful branding campaign and remind users of your products and services even if they aren’t on your site.

Read the rest over at PayPerClickSearchMarketing.com.

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Case Study – The Valley Health System

Millions of people in the world, but how do you find the right talent, at the right time, and for the right price? Since May of 2014, TMP Worldwide and Valley Health Systems partnered with ReTargeter to deliver active and passive candidates to the VHS Career Site. Leveraging intricate data and analytics, these campaigns optimized […]

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