ReTargeter Blog

Hacking Paid Media: 5 Little Tweaks That Can Deliver Big


Paid media’s importance lies in the fact that it is the one marketing channel that guarantees volume and timing. While it can become costly at times, implementing a few tricks and ideas can substantially increase the effectiveness of your paid SEM and display banner campaigns. By following these 5 tweaks and tactics, you will start getting more from your campaigns while still staying within your marketing budget.

Read the rest of the post written by ReTargeter’s Samir Soriano on the KISSmetrics blog.

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Case Study: U of F MBA Program

The University of Florida’s Hough School of Business has used ReTargeter to keep their messages in front of prospective students. In two months, they were able to serve 3.3 million impressions, receiving a 0.31% click-through rate. Nathan Lowery of Lipof, the ad agency that handles the University of Florida’s marketing, has found retargeting to be […]

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