Great Retargeting Campaigns Run By Dunkin’ Donuts, Cold Stone, and Panda Express
Dunkin Donuts used ReTargeter to promote their catering service, Dunkin Now, in select locations. The promotion also included reward code for a $25 Dunkin Donuts gift card.
Through ReTargeter, Dunkin Donuts saw:
- Increased direct traffic by 103%
- Increased mailing list subscriptions by 176%
- Increased online inquiry conversion rate by 233%
Cold Stone Creamery utilized retargeter to promote ColdstoneCakes.com, Coldstones e-commerce platform, in select locations.
For Cold Stone, ReTargeter was able to:
- Increase sign-up conversions by 316% (via click-through and view-through conversions)
- Achieve a 1255% ROI
Panda Express used ReTargeters service to increase awareness of their catering abilities by retargeting its website visitors directly to its catering page in select locations.
From ReTargeter, Panda Express saw:
- 514% increase in traffic to the Catering page
- Advertising presence in front of their web traffic