December 2013

5 Ways to Avoid Creeping People Out With Your Retargeting

As marketers, we are used to, and even intrigued by, the types of personalized marketing signals we receive on a daily basis. Everyone’s doing it – everything from Amazon goods to online services to that purse you’ve been eyeing on …

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Will Changes in Product Search Help or Hurt Your Business?

Will changes in product search help or hurt your business?  With the holiday season upon us, Google and Bing, two of the largest search engines in the world, have made some pretty extensive changes to their product search options. What …

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Top 5 Articles this Week–December 2, 2013

The top 5 articles this week really boil down to one thing — the thing that every marketer is held accountable for and that can be as elusive and fickle as the audiences they target — and that one thing …

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Is the World of Advertising Moving Away from Cookies?

Cookies are the central force behind many online marketing tactics and a sensitive subject for Internet users. Is the world of advertising moving away from cookies? Well, the answer is yes and no. As some organizations move away from them, …

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Case Study: BattlBox

Battlbox Logo | ReTargeter

BattlBox sends monthly packages of personally handpicked survival, tactical, and EDC items of the highest quality. Having amassed a large buying power early on, they are now delivering items to their customers at typically half of what their customers would …

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