Presentation: Finally Finding the Elusive HR Buyer in the Digital World


Reaching HR buyers online may be difficult, but it’s certainly not impossible. ReTargeter founder Arjun Dev Arora speaks to his digital advertising company’s experience with the HR market against a backdrop of the history of display advertising and digital media as a whole.

In this presentation, you’ll learn:

  • About the history of digital and its future.
  • How to connect online campaigns with offline activity
  • How you can leverage the power of the Internet to reach only the right people,
  • About the growing, inevitable shift toward new media