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Retargeting Optimization Engine Drives Growth for ReTargeter


ReTargeter has seen growth of new and recurring business through its optimization engine.

San Francisco, CA (PRWEB) April 28, 2011 – ReTargeter, the premier ad retargeting solution, saw record growth in March 2011, and can attribute much of its growth to its optimization engine. Month over month, ReTargeter earned 105% more revenue in March 2011. Additionally, while closing up taxes for the year, ReTargeter noticed a 367% growth in revenue during Q4 2010 from the same quarter in the previous year.

ReTargeter’s optimization engine, which focuses on a combination of automated algorithms and human management and interaction, has been effective in consistently retaining customers by delivering great results to its advertisers. To date, ReTargeter has delivered value to over a thousand customers, and has case-study proof for over a dozen of these advertisers, including Zendesk, Tim Ferriss, Get Satisfaction, and Smiley Cookie.

“We’re very pleased with our current growth, but always keep our eyes focused on educating the market and keeping our clients happy,” stated ReTargeter Founder and CEO Arjun Dev Arora. “While our optimization engine has been instrumental as we scale our business, we are excited for future improvements on the engine.”

About ReTargeter

ReTargeter is the simplest and most effective display retargeting solution. ReTargeter aims to drive conversions and keep brands “top of mind” by allowing advertisers to market to their audience after leaving its website. Advertisers leveraging ReTargeter’s network will gain access to over 98% of ad inventory, a comprehensive optimization engine and support team, and ReTargeter’s self-service display platform, ReTargeter Insights. ReTargeter is a privately held company based in San Francisco, California. For more information on ReTargeter, please visit http://www.conversiondock.com/retargeter.

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