Audience
Targeting

Focus your online advertising dollars by serving
your ads to the right audience.

With advanced audience targeting, reach the right people online to
increase brand awareness and drive the right traffic to your site.

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What is Audience Targeting?

We use demographic, geographic, behavioral, contextual, interest, and intent-based data to target your ideal audience. And we use our powerful media buying platform to serve display ads all over the Web.

Some example audience segments include:

  • Men between 18 and 35 who live in San Francisco and are browsing on an iPad between the hours of 5:00pm and 7:00pm.
  • Doctors in New York who make over $80,000 a year and are affiliated with the Democratic party.
  • Moms between 25 and 50 with a household income over $100,000 who are currently in the market for a new car.

How does it Work?

You select which audience segments you'd like to target on our online form.

We leverage multiple data providers to hone in on your chosen audience(s).

Your ads are shown to the audience(s) you selected across the Web.

Why Choose Audience Targeting?

Achieve Precise Targeting Capabilities

Our precise audience targeting prevents you from wasting ad impressions on irrelevant audiences and instead enables you to drive higher-converting traffic to your site to increase your return on ad spend.

Get Multiple Data Sources on One Platform

By partnering with all the major data providers, we're able to bring you the utmost in precision targeting so you have access to most powerful audience segments available, all under one roof.

Gain Superior Network Reach

Our powerful media buying platform incorporates rich audience data to make each ad impression a high performance impression. With access to over 98% of online display inventory, you'll serve your ads to your ideal audience all over the Web.