Emotional (Banner) Intelligence (and Steve Jobs “steals” a burrito!)
Are you connecting with your audience emotionally in your banner ads? Below are a few of the oldest known tools in persuasion and marketing. These can help you create a sense of identity and belonging in your brand.
Leverage the… Read MoreReTargeter Debuts Redesigned Website and New Advertiser Dashboard
SAN FRANCISCO, February 28, 2011 Premier retargeting platform and Small Business Summit 2010 Hot Tech Demo Winner, ReTargeter (https://inretargeter.wpengine.com), today unveiled both a completely redesigned website and a new advertising platform interface to provide clients with a dashboard specifically …
Read MoreA/B Testing Creatives for Retargeting: Round 1
We’re always encouraging our clients to A/B test their creatives. So being a company that practices what we preach, we A/B test our own ads as well. Below are three tests weve done over the past few months with insight …
Read MoreCase Study – Watters
Watters is the brainchild of designer Vatana Watters. For over 30 years, it has been the leader in offering luxurious designer bridal gowns, innovative bridesmaids dresses, classic special occasion dresses for mothers of the wedding, and adorable dresses for flower …
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