Top Political Advertising Articles of the Week – Feb. 17, 2012
Check out our weekly roundup of the best articles in political advertising.
- Obama Outspent Romney on Web Ads 2 to 1
- How Low Can You Go? Why the $3 Email Ask is Working
- Obama, GOP Take Stimulus Debate Online
- Mitt Romney, Rick Santorum Sell Nostalgia in Michigan
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Case Study – Watters
Watters is the brainchild of designer Vatana Watters. For over 30 years, it has been the leader in offering luxurious designer bridal gowns, innovative bridesmaids dresses, classic special occasion dresses for mothers of the wedding, and adorable dresses for flower girls and junior bridesmaids around the world. Selling primarily at trunk shows and in third-party […]
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