April 2014

Move Over Content; the New King is the Headline

It’s easy to criticize Upworthy and Buzzfeed for their over-the-top headlines. But you won’t believe what happens when you put those headlines on top of stories!

The stats don’t lie — people click on them. For years, we’ve heard the …

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5 of the Worst Ways to Annoy People with Your Ads

Retargeting has been proven time and time again to be one of the most effective ways of reaching a target audience. By reminding potential customers of their past interest in a product, service, or brand, advertisers are able to reach …

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5 Ways to Apply Growth Hacking to Your Content Marketing

As a growing brand or marketer, you’ve probably seen growth hacking in action, whether you’ve heard the term specifically or not. In fact, it’s quickly becoming one of the fastest ways to turn a startup into an established, successful business. …

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ad:tech San Francisco 2014 Key Takeaways

ad:tech San Francisco 2014 is now history. But there are many memories we’re going to take away from the conference and expo. But first, let’s mention the tipsy elephant in the room: Sean ‘P. Diddy’ Combs. Has there ever been …

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Case Study – Watters

Watters Logo | ReTargeter

Watters is the brainchild of designer Vatana Watters. For over 30 years, it has been the leader in offering luxurious designer bridal gowns, innovative bridesmaids dresses, classic special occasion dresses for mothers of the wedding, and adorable dresses for flower …

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