May 2009

Arjun Of ReTargeter Is Interviewed on The Business Makers Radio Show

Arjun Dev Arora (President of ReTargeter) was recently interviewed on The Business Makers Show. Here is the summary and a link to the audio: Arjun Arora is a third generation entrepreneur and always knew he would start his own business. After taking classes in entrepreneurism at UC Berkeley, Arora tried several jobs before he took […]

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Ex-Yahoo! Real Estate Executive Launches Innovative Web Ad-Network

San Francisco, Calif. – May 9, 2009 – There’s an old expression in the Silicon Valley that people never get tired of hearing: it’s during the bad times that the true visionaries seek out and seize hidden opportunities. “Few solutions exist that allow sites and companies to keep users coming back to, say, complete transactions […]

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Case Study: U of F MBA Program

University of Florida MBA Logo | ReTargeter

The University of Florida’s Hough School of Business has used ReTargeter to keep their messages in front of prospective students. In two months, they were able to serve 3.3 million impressions, receiving a 0.31% click-through rate. Nathan Lowery of Lipof, the ad agency that handles the University of Florida’s marketing, has found retargeting to be […]

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