June 2010

Three Ways To Scale Your Online Branding and Compete With The Big Dogs

Branding is crucial for small-to-medium sized businesses (SMBs).Whether it’s the company’s name, logo, or tagline, branding helps position and differentiate SMBs against competitors.However, an SMB can have great brand elements, but if the brand isn’t scaled well, said business will have lots of trouble growing their client base. A company’s brand serves as a psychological […]

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Case Study: Zendesk

Zendesk is a web based customer support software company with a pretty keen ticket management system and a strong customer community. Offering a variety of products from starting from a free trial to three paid tiers, Zendesk began using ReTargeter with the hopes of achieving a strong direct ROI, as well as obtaining additional branding. […]

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